The International Dictionary Of Event Management
By Unknown Author.
Description
The first and only comprehensive reference to the growing vocabulary of international event management A-to-Z coverage of nearly 4,000 terms-more than double the First Edition! Event management has a language all its own, one that is expanding rapidly as the event marketplace keeps pace with today's increasingly global economy. Because effective communication is the key to successfully researching, designing, planning, coordinating, and evaluating special events, it is essential to keep pace with the latest terminology. This invaluable reference helps you remain fluent in the languag...
ISBN(s)
047139453x, 9780471394532